Hafþór Bjornsson Shatters History With 510 Kg Deadlift World Record

Turns out you can burn fat while you snooze, score a six-figure payday in strongman, and still argue over who’s taking the Olympia crown—all before your morning coffee.

Bjornsson wrote yet another chapter in strength history on September 6, 2025, at the Utilita Arena in Birmingham by deadlifting an earth-shattering 510 kg (1,124.4 lb), eclipsing his own 505 kg record from July and officially stamping himself as the heaviest deadlifter ever. That jaw-dropping rep wasn’t just a highlight—it kicked off the entire Giants Live Strongman Open just right. Bjornsson powered through five more punishing events, from Farmer’s Walks to Power Stairs, racking up 58.5 points and trouncing the competition by an eight-point lead to take home the overall title. [Witness the Record Pull Here!]

Turns out your bedroom could double as a fat-burning zone if you set it up right. From adjusting your sleep schedule to tweaking your nighttime meal timing, scientists have uncovered ways to rev up calorie burn while you’re out cold. Strategies like sleeping in a cooler room, prioritizing protein before bed, and improving deep sleep cycles may help your metabolism torch more fat overnight. No fad gadgets or magic pills, just smarter recovery habits working in your favor. Bottom line: Dreamland might be your most underrated weight-loss tool. [Turn Sleep Into Your Secret Fat Burner!]

Cutler has seen it all, but even he raised an eyebrow at 260-lb Urs Kalecinski making the jump from Classic Physique to Men’s Open. The four-time Mr. Olympia thinks Urs has the size and proportions to hang with the big boys, but notes the division is a whole different beast. Cutler also shared his perspective on Samson Dauda and Quinton Eriya linking up in training, suggesting the duo could push each other into Olympia-threat territory. With so many rising stars, the Men’s Open is looking more unpredictable than ever. [Hear Cutler’s Take on Bodybuilding’s Next Wave!]

Shaw isn’t just building his legacy as a competitor turned promoter—he’s raising the stakes for athletes, too. The 2025 Strongest Man On Earth will feature a record prize purse of $300,000, with the champion pocketing a cool $150,000. For comparison, most strongman shows don’t even crack six figures for the winner, making this a serious game-changer. Shaw says the goal is to reward athletes for the risks they take on the world’s heaviest stage and elevate strongman to mainstream sporting status. The competition just got richer in every sense of the word. [See How Shaw Is Upping the Strongman Game!]

Nick Walker is never shy about predictions, and this year he’s already stirring debate with his Olympia picks. His list includes Derek Lunsford, Hadi Choopan, Samson Dauda, Martin Fitzwater, and himself, setting the stage for some serious fireworks in Las Vegas. Walker believes the showdown will come down to conditioning and fullness, with Lunsford and Choopan leading the pack. Still, Walker is confident he can outlast the competition when the lights hit. The countdown to bodybuilding’s biggest night just got a lot more interesting. [Check Out Walker’s Bold Olympia Picks!]

Terrence Ruffin, a two-time Arnold Classic champ, shared his Olympia outlook by naming his top five in both Classic Physique and Men’s Open. In Classic, he sees Ramon Rocha Queiroz, Mike Sommerfeld, Niall Darwin, Jose Manuel Munoz, and himself as the frontrunners. For Men’s Open, his picks include Derek Lunsford, Hadi Choopan, Samson Dauda, Nick Walker, and Martin Fitzwater. Ruffin’s breakdown highlights just how stacked the competition is on both sides, with a mix of established champions and rising stars. Fans now have plenty to argue about until December. [See Ruffin’s Full Olympia Forecast!]

Kalecinski just proved he’s more than a Classic Physique star—he’s a force in the Men’s Open. At the 2025 ProMuscle Italy Pro in Milan, the 260-lb German phenom stormed the stage and walked away with the victory in his very first Open outing. He outlasted Quinton Eriya, who pushed hard for second, and Marc Hector, who rounded out the podium. The win earns Kalecinski a coveted Olympia qualification, setting up a blockbuster showdown in Las Vegas where he’ll test his new mass against the division’s elite. Bodybuilding fans just got another reason to circle the Olympia on their calendars. [See How Urs Made His Open Debut Unforgettable!]

The 2025 Florida Pro was a high-stakes battleground, with Olympia qualifications on the line in multiple divisions. Logan Franklin took the Men’s Physique title, Alexander Rogers triumphed in Classic Physique, Cristobalina Pajares Torres grabbed the Women’s Figure crown, and Anna Borin emerged victorious in Bikini. Each secured their golden ticket to the Olympia stage, adding fresh faces to an already stacked lineup. With less than three months until the big show, these wins couldn’t have come at a better time. The Sunshine State just sent some serious talent to Vegas. [Meet the Florida Pro Olympia Qualifiers!]

You can’t out-train a bad diet, but you can outsmart it with the right numbers. A calorie deficit remains the gold standard for fat loss, and this calculator makes it easier than ever to find your sweet spot. By factoring in your age, gender, weight, activity level, and goals, it delivers a personalized daily intake target. The best part? No more guesswork or endless dieting experiments—you get a clear blueprint to guide your nutrition. Simple math, smarter progress, lasting results. [Find Your Deficit and Start Cutting Smarter!]

Urs Kalecinski trades in Classic glory for Open dominance, snagging a win in his Men’s Open debut 📸💪

Recovery Tip of the Day: Isometric “Flush” Holds

Forget foam rollers for a second—your own muscles can double as recovery tools. Isometric “flush” holds involve locking a muscle in a stretched position for 20–30 seconds right after training. Think of holding a deep split squat to flood your quads or a push-up halfway down to flush your chest. The goal isn’t strength but circulation—pumping blood, nutrients, and oxygen where they’re needed most. Done correctly, these holds accelerate recovery, reduce soreness, and prep you for your next session without adding extra fatigue.

The Strength Bulletin

  • Tefani-Sam Genadi Razhi clinched the Wellness division win at the 2025 Heart of Texas Pro and punched her ticket to the 2025 Wellness Olympia. [See Her Winning Moment!]

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